DATA PROTECTION

Data Protection at a Glance

General Information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is all data with which you can be personally identified. Detailed information on data protection can be found in the privacy policy set out below this text.

Data Collection on This Website

Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find their contact details in the section “Information on the Controller” in this privacy policy.

How do we collect your data?
Your data is collected, on the one hand, by you providing it to us. This could be data you enter into a contact form.

Other data is collected automatically or after your consent when visiting the website by our IT systems. This is primarily technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.

What do we use your data for?
Part of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, transmitted data will also be processed for contract offers, orders, or other inquiries relating to orders.

What rights do you have regarding your data?
You have the right at any time, free of charge, to obtain information about the origin, recipient, and purpose of your stored personal data. You also have the right to request rectification or deletion of this data. If you have given consent to data processing, you may revoke this consent at any time with effect for the future. Furthermore, you have the right, under certain circumstances, to request the restriction of the processing of your personal data. You also have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time regarding this and other questions on the topic of data protection.

Analytics Tools and Tools Provided by Third Parties
When visiting this website, your browsing behavior may be statistically analyzed. This is done primarily with so-called analysis programs.

Detailed information on these analysis programs can be found in the following privacy policy.

Hosting and Content Delivery Networks (CDN)

We host our website content with the following provider:

All-Inkl
The provider is ALL-INKL.COM – Neue Medien Münnich, Owner René Münnich, Hauptstraße 68, 02742 Friedersdorf (hereinafter “All-Inkl”). Details can be found in the All-Inkl privacy policy:
https://all-inkl.com/datenschutzinformationen/.

The use of All-Inkl is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the most reliable presentation of our website possible. If corresponding consent has been requested, processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting). Consent can be revoked at any time.

Data Processing Agreement
We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This contract, required by data protection law, ensures that All-Inkl processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

General Information and Mandatory Disclosures

Data Protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains which data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the internet (e.g. when communicating by e-mail) may have security gaps. Complete protection of data from access by third parties is not possible.

Information on the Controller
The controller responsible for data processing on this website is:

dean&david Franchise GmbH
Lohenstraße 8
82166 Gräfelfing

E-mail: info@deananddavid.com

The controller is the natural or legal person who, alone or jointly with others, decides on the purposes and means of the processing of personal data (e.g. names, e-mail addresses, etc.).

Storage Period
Unless a more specific storage period is stated within this privacy policy, your personal data will remain with us until the purpose for data processing ceases to apply. If you assert a legitimate request for erasure or revoke your consent to data processing, your data will be deleted, provided we have no other legally permissible grounds for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, deletion will take place after these reasons no longer apply.

General Information on the Legal Bases for Data Processing on This Website
If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR and Art. 9(2)(a) GDPR if special categories of data pursuant to Art. 9(1) GDPR are processed. In the case of explicit consent to the transfer of personal data to third countries, data processing is also based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g. via device fingerprinting), data processing is additionally based on § 25(1) TDDDG. Consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, we process your data if this is necessary for the fulfillment of a legal obligation on the basis of Art. 6(1)(c) GDPR. Data processing may also be based on our legitimate interest pursuant to Art. 6(1)(f) GDPR. The respective legal basis applicable in each individual case is explained in the following paragraphs of this privacy policy.

Data Protection Officer
We have appointed a data protection officer. You can reach our data protection officer at the above address with the addition “– Data Protection –” or at the following e-mail address:

E-mail: datenschutz@deananddavid.com

Notice Regarding Data Transfers to Third Countries Not Safe under Data Protection Law and Transfers to US Companies Not Certified under the DPF
We use, among other things, tools from companies based in third countries that are not safe under data protection law as well as US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). If these tools are active, your personal data may be transferred to and processed in these countries. We would like to point out that no level of data protection comparable to that in the EU can be guaranteed in third countries that are unsafe under data protection law.

We would like to point out that the USA, as a safe third country, generally provides a level of data protection comparable to that of the EU. Data transfer to the USA is therefore permissible if the recipient holds certification under the “EU-US Data Privacy Framework” (DPF) or has suitable additional safeguards in place. Information on transfers to third countries, including the data recipients, can be found in this privacy policy.

Recipients of Personal Data
In the course of our business activities, we work with various external parties. This sometimes also requires the transfer of personal data to these external parties. We only transfer personal data to external parties if this is necessary for the fulfillment of a contract, if we are legally obliged to do so (e.g. transfer of data to tax authorities), if we have a legitimate interest in the transfer in accordance with Art. 6(1)(f) GDPR or if another legal basis permits the transfer of data. When using processors, we only transfer the personal data of our customers on the basis of a valid data processing agreement. In the case of joint processing, a joint controller agreement is concluded.

Revocation of Your Consent to Data Processing
Many data processing operations are only possible with your express consent. You may revoke consent you have already given at any time. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.

Right to Object to Data Processing in Special Cases and to Direct Marketing (Art. 21 GDPR)
if data processing is carried out on the basis of art. 6(1)(e) or (f) gdpr, you have the right, on grounds relating to your particular situation, to object at any time to the processing of your personal data, including profiling based on those provisions. The relevant legal basis for processing in each case is set out in this privacy policy. If you object, we will no longer process your affected personal data, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or the processing serves the establishment, exercise or defence of legal claims (objection pursuant to art. 21(1) gdpr).

Where your personal data is processed for direct marketing purposes, you have the right to object at any time to processing of your personal data for such marketing; this also applies to profiling to the extent that it is related to such direct marketing. If you object, your personal data will then no longer be used for direct marketing purposes (objection pursuant to art. 21(2) gdpr).

Right to Lodge a Complaint with the Competent Supervisory Authority
In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work or the place of the alleged violation. The right to lodge a complaint exists without prejudice to any other administrative or judicial remedy.

Right to Data Portability
You have the right to have data that we process on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done where technically feasible.

Access, Rectification and Erasure
Within the scope of the applicable legal provisions, you have the right at any time to obtain, free of charge, information about your stored personal data, its origin and recipients and the purpose of the data processing and, where applicable, a right to rectification or erasure of this data. You can contact us at any time regarding this and further questions on the subject of personal data.

Right to Restriction of Processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restriction of processing exists in the following cases:

If you contest the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
If the processing of your personal data was/is unlawful, you may request the restriction of data processing instead of erasure.
If we no longer need your personal data, but you require it for the exercise, defence or establishment of legal claims, you have the right to request the restriction of the processing of your personal data instead of erasure.
If you have lodged an objection pursuant to Art. 21(1) GDPR, a balancing of your interests and ours must be carried out. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, such data – apart from its storage – may only be processed with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

SSL or TLS Encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted Payment Transactions on This Website
If, after concluding a fee-based contract, there is an obligation to send us your payment data (e.g. account number in the case of a direct debit authorization), this data is required for payment processing.

Payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the browser’s address line changes from “http://” to “https://” and by the lock symbol in your browser line.

With encrypted communication, the payment data you transmit to us cannot be read by third parties.

Objection to Advertising E-mails
We hereby object to the use of contact data published as part of the legal notice obligation for the purpose of sending unsolicited advertising and information material. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

Data Collection on This Website

Cookies
Our internet pages use so-called “cookies”. Cookies are small data packets and do not cause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.

Cookies can originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies allow the integration of certain services from third-party companies within websites (e.g. cookies for the handling of payment services).

Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or displaying videos). Other cookies can be used to analyze user behavior or for advertising purposes.

Cookies that are required to carry out the electronic communication process, to provide certain functions that you have requested (e.g. for the shopping cart function) or to optimize the website (e.g. cookies for measuring web audiences) (necessary cookies) are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of necessary cookies for the technically error-free and optimized provision of his services. If consent to the storage of cookies and similar recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Art. 6(1)(a) GDPR and § 25(1) TDDDG); consent can be revoked at any time.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.

Which cookies and services are used on this website can be found in this privacy policy.

Consent with Borlabs Cookie
Our website uses the consent technology of Borlabs Cookie to obtain your consent to the storage of certain cookies on your browser or to the use of certain technologies and to document this in compliance with data protection. The provider of this technology is Borlabs GmbH, Rübenkamp 32, 22305 Hamburg (hereinafter “Borlabs”).

When you enter our website, a Borlabs cookie is stored in your browser, in which the consents you have given or the revocation of these consents are stored. This data is not passed on to the Borlabs Cookie provider.

The collected data will be stored until you ask us to delete it or delete the Borlabs cookie yourself or the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. Details on data processing by Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.

The use of Borlabs Cookie consent technology is carried out in order to obtain the legally required consents for the use of cookies. The legal basis for this is Art. 6(1)(c) GDPR.

Server Log Files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version
Operating system used
Referrer URL
Host name of the accessing computer
Time of the server request
IP address

This data is not combined with other data sources.

The collection of this data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website – for this purpose, the server log files must be collected.

Contact Form
If you send us inquiries via contact form, your details from the inquiry form, including the contact details you provide there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not pass on this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR, insofar as your request is related to the fulfillment of a contract or is necessary to carry out pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), if it has been requested; consent may be revoked at any time.

The data you enter in the contact form will remain with us until you request its deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your inquiry has been completely processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.

Use of Chatbots
We use chatbots to communicate with you. Chatbots are able to respond to your questions and other inputs without human assistance. For this purpose, the chatbots analyze, in addition to your inputs, other data to provide suitable answers (e.g. names, e-mail addresses and other contact data, customer numbers and other identifiers, orders and chat histories). Furthermore, your IP address, log files, location information and other metadata may be collected via the chatbot. This data is stored on the servers of the chatbot provider.

User profiles can be created on the basis of the collected data. In addition, the data can be used to display interest-based advertising, provided the legal requirements for this are met (in particular consent). To this end, the chatbots can be linked to analytics and advertising tools.

The collected data can also be used to improve our chatbots and their response behavior (machine learning).

The data that you enter as part of the communication will remain with us and/or the chatbot provider until you request we delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your inquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.

The legal basis for the use of chatbots is Art. 6(1)(b) GDPR, provided the chatbot is used for contract initiation or within the scope of contract performance. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time. In all other cases, use is based on our legitimate interest in the most effective customer communication possible (Art. 6(1)(f) GDPR).

We use the following chatbots:

Sprinklr Inc.
The provider is Sprinklr Inc., 441 9th Avenue, 12th Floor, New York, NY 10001 (hereinafter “Sprinklr”).

Sprinklr processes all data entered as part of the interaction with you and forwards this to our internal chat systems.

Sprinklr is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/list

Sprinklr’s privacy policy is available here:
https://www.sprinklr.com/privacy/

We have concluded a data processing agreement with Sprinklr Inc. Data transmitted to Sprinklr Inc. in the context of using the chatbot is processed on European servers. Should your data nevertheless be transferred to third countries (e.g. to the USA), we have taken measures to permit such transfers in accordance with Chapter V of the GDPR.

Inquiry by E-mail, Telephone or Fax
If you contact us by e-mail, telephone or fax, your inquiry including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of handling your request. We will not pass on this data without your consent.

The data you send to us via contact inquiries will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed in full). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

CRM Tools

Braze
We use Braze for managing customer data. The provider is Braze Inc., 330 West 34th Street, 18th Floor, New York, NY 10001, USA (hereinafter “Braze”).

Braze is a CRM system and enables us, among other things, to manage existing and potential customers as well as customer contacts and to organize sales and communication processes. The use of the CRM system also enables us to analyze our customer-related processes. Customer data is stored on Braze’s servers.

Details on the functions of Braze can be found here: https://www.braze.com/product/overview

The use of Braze is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Braze is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/list

Data Processing Agreement
We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required under data protection law, which ensures that Braze processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Social Media

Facebook
Elements of the social network Facebook are integrated on this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. According to Facebook, the data collected is also transferred to the USA and other third countries.

An overview of Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

If the social media element is active, a direct connection between your device and the Facebook server is established. As a result, Facebook receives information that you have visited this website with your IP address. If you click on the Facebook “Like” button while you are logged into your Facebook account, you can link the contents of this website to your Facebook profile. This enables Facebook to associate the visit to this website with your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in Facebook’s privacy policy at:
https://de-de.facebook.com/privacy/explanation.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

Insofar as personal data is collected on our website with the aid of the tool described here and transmitted to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transmission to Facebook. The processing carried out by Facebook after transmission is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found at:
https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data protection-secure implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. access requests) regarding the data processed by Facebook directly with Facebook. If you assert data subject rights with us, we are obliged to forward them to Facebook.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.

X (formerly Twitter)
Functions of the X service (formerly Twitter) are integrated on this website. These functions are offered by the parent company X Corp., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. For data processing of persons living outside the USA, Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland, is responsible.

If the social media element is active, a direct connection between your device and the X server is established. X (formerly Twitter) thereby receives information about your visit to this website. By using X (formerly Twitter) and the “Re-Tweet” or “Repost” function, the websites you visit are linked to your X (formerly Twitter) account and made known to other users. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by X (formerly Twitter). Further information can be found in the privacy policy of X (formerly Twitter) at: https://x.com/de/privacy.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://gdpr.x.com/en/controller-to-controller-transfers.html.

You can change your privacy settings at X (formerly Twitter) in the account settings at https://x.com/settings/account.

Instagram
Functions of the Instagram service are integrated on this website. These functions are offered by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

If the social media element is active, a direct connection between your device and the Instagram server is established. Instagram thereby receives information about your visit to this website.

If you are logged into your Instagram account, you can link the contents of this website to your Instagram profile by clicking the Instagram button. This enables Instagram to associate your visit to this website with your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by Instagram.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

Insofar as personal data is collected on our website with the aid of the tool described here and transmitted to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transmission to Facebook or Instagram. The processing carried out by Facebook or Instagram after transmission is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook or Instagram tools and for the data protection-secure implementation of the tools on our website. Facebook is responsible for the data security of Facebook or Instagram products. You can assert data subject rights (e.g. access requests) regarding the data processed by Facebook or Instagram directly with Facebook. If you assert data subject rights with us, we are obliged to forward them to Facebook.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum, https://privacycenter.instagram.com/policy/ and
https://de-de.facebook.com/help/566994660333381.

Further information can be found in Instagram’s privacy policy: https://privacycenter.instagram.com/policy/.

LinkedIn
This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Every time a page of this website containing LinkedIn elements is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click LinkedIn’s “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to this website with your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

Further information can be found in LinkedIn’s privacy policy: https://www.linkedin.com/legal/privacy-policy.

Analytics Tools and Advertising

Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator thereby receives various usage data, such as page views, length of stay, operating systems used and origin of the user. This data can be summarized by Google in a profile which is assigned to the respective user or their device.

Furthermore, we can use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modeling approaches to supplement the collected data sets and employs machine learning technologies in data analysis.

Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about your use of this website is generally transmitted to a Google server in the USA and stored there.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://privacy.google.com/businesses/controllerterms/mccs/.

IP Anonymization
IP anonymization is activated on this website. As a result, your IP address will be truncated by Google within Member States of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity and provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser within the scope of Google Analytics will not be merged with other data held by Google.

Browser Plugin
You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

More information on how Google Analytics handles user data can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Google Signals
We use Google Signals. When you visit our website, Google Analytics records, among other things, your location, search history and YouTube history as well as demographic data (visitor data). This data can be used for personalized advertising with Google Signals. If you have a Google account, the visitor data from Google Signals will be linked to your Google account and used for personalized advertising messages. The data is also used to create anonymized statistics on the user behavior of our users.

Data Processing Agreement
We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Google Analytics E-Commerce Tracking
This website uses the “E-commerce Tracking” function of Google Analytics. With the help of e-commerce tracking, the website operator can analyze the purchasing behavior of website visitors to improve his online marketing campaigns. Information such as orders placed, average order values, shipping costs and the time from viewing to purchasing a product is recorded. This data can be summarized by Google under a transaction ID, which is assigned to the respective user or their device.

Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Targeted advertisements can also be displayed based on the user data available at Google (e.g. location data and interests) (audience targeting). We as website operators can quantitatively evaluate this data by analyzing, for example, which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.

Google DoubleClick
Our website uses the online marketing tool Google DoubleClick, a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).
DoubleClick uses cookies to display relevant advertisements to users, to improve campaign performance reports or to prevent a user from seeing the same advertisements multiple times. Using a cookie ID, Google records which advertisements are displayed in which browser and can thus prevent them from being shown multiple times. DoubleClick can also use cookie IDs to record so-called conversions that are related to advertisement requests – for example, when a user sees a DoubleClick advertisement and later visits the advertiser’s website with the same browser and makes a purchase there.
By integrating DoubleClick, Google receives the information that you have accessed the corresponding part of our website or clicked on one of our advertisements. If you are registered with a Google service, Google can associate the visit with your account. Even if you are not registered with Google or are not logged in, it is possible that Google will store your IP address.
Processing is carried out on the basis of your consent in accordance with Art. 6(1)(a) GDPR, if you have given this via our consent banner.
You can revoke your consent at any time via our cookie settings or prevent the storage of cookies by making the appropriate setting in your browser software. You can find further information in Google’s privacy policy and at https://adssettings.google.com/.

Meta Pixel (formerly Facebook Pixel)
This website uses the visitor action pixel from Meta for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Meta, the data collected is also transferred to the USA and other third countries.

This makes it possible to track the behavior of site visitors after they have been redirected to the provider’s website by clicking on a Meta advertisement. This allows the effectiveness of Meta advertisements to be evaluated for statistical and market research purposes and to optimize future advertising campaigns.

The collected data is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Meta so that a connection to the respective user profile on Facebook or Instagram is possible and Meta can use the data for its own advertising purposes in accordance with the Meta Data Policy (https://de-de.facebook.com/about/privacy/). This enables Meta to display advertisements on Facebook or Instagram and on other channels. We as the site operator have no influence on this use of data.

The use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent can be revoked at any time.

We use the extended matching function within the Meta Pixel.

Extended matching enables us to transmit various types of data (e.g. place of residence, federal state, postcode, hashed e-mail addresses, names, gender, date of birth or telephone number) of our customers and prospects, which we collect via our website, to Meta. This enables us to tailor our advertising campaigns on Facebook and Instagram even more precisely to people who are interested in our offers. Extended matching also improves the attribution of website conversions and expands custom audiences.

Insofar as personal data is collected on our website with the aid of the tool described here and transmitted to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and its transmission to Meta. The processing carried out by Meta after transmission is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found at:
https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Meta tool and for the data protection-secure implementation of the tool on our website. Meta is responsible for the data security of Meta products. You can assert data subject rights (e.g. access requests) regarding the data processed by Facebook or Instagram directly with Meta. If you assert data subject rights with us, we are obliged to forward them to Meta.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

Further information on how your privacy is protected can be found in Meta’s privacy notices: https://de-de.facebook.com/about/privacy/.

You can also deactivate the “Custom Audiences” remarketing function in the advertisement settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged into Facebook.

If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

Plugins and Tools

YouTube with Enhanced Privacy Mode
This website embeds videos from the YouTube website. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our web pages on which YouTube is embedded, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube in enhanced privacy mode. According to YouTube, videos played in enhanced privacy mode are not used to personalize browsing on YouTube. Ads displayed in enhanced privacy mode are also not personalized. No cookies are set in enhanced privacy mode. Instead, so-called local storage elements are stored in the user’s browser, which can contain personal data and be used for recognition similar to cookies. Details on enhanced privacy mode can be found here:
https://support.google.com/youtube/answer/171780.

Further data processing operations may be triggered after activating a YouTube video, over which we have no control.

The use of YouTube is in the interest of an attractive presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Further information on data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de.

Google Maps
This site uses the map service Google Maps. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. With this service, we can embed map material on our website.

To use the functions of Google Maps, it is necessary to store your IP address. This information is generally transmitted to and stored on a Google server in the USA. The provider of this website has no influence on this data transfer. If Google Maps is activated, Google may use Google Fonts for the uniform display of fonts. When Google Maps is called up, your browser loads the web fonts required into your browser cache in order to display texts and fonts correctly.

The use of Google Maps is in the interest of an attractive presentation of our online offerings and easy findability of the locations indicated by us on the website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

The transfer of data to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:
https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

More information on how user data is handled can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

OpenStreetMap
We use the map service OpenStreetMap (OSM).

We embed the map material from OpenStreetMap on the server of the OpenStreetMap Foundation, St John’s Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom. The United Kingdom is considered a third country that is safe under data protection law. This means that the United Kingdom has a level of data protection that corresponds to the level of data protection in the European Union. When OpenStreetMap maps are used, a connection to the servers of the OpenStreetMap Foundation is established. In the process, your IP address and other information about your behavior on this website may be transmitted to OSMF. OpenStreetMap may store cookies in your browser or use similar recognition technologies.

The use of OpenStreetMap is in the interest of an attractive presentation of our online offerings and easy findability of the locations indicated by us on the website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Google reCAPTCHA
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to check whether data entered on this website (e.g. in a contact form) is entered by a human or by an automated program. To this end, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For analysis, reCAPTCHA evaluates various information (e.g. IP address, duration of the website visit or mouse movements carried out by the user). The data collected during the analysis is forwarded to Google.

reCAPTCHA analyses run entirely in the background. Website visitors are not informed that such an analysis is taking place.

The storage and analysis of data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting his web offerings from abusive automated spying and from spam. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Further information on Google reCAPTCHA can be found in the Google privacy policy and the Google terms of use at the following links:
https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

Personio
We use the Personio service, operated by Personio SE & Co. KG, Rundfunkplatz 4, 80335 Munich, Germany, for our applicant management.

If you apply to us via our website, the personal data you submit as part of the application process (such as name, contact details, CV, certificates, cover letter, etc.) will be transmitted directly to and processed on Personio’s servers via a form. Data processing is carried out solely for the purpose of conducting and handling the application process and, where applicable, initiating an employment relationship.

The legal basis for this data processing is Art. 6(1)(b) GDPR (implementation of pre-contractual measures) as well as § 26 BDSG (data processing for employment-related purposes). If you explicitly consent to the storage of your application documents for future job offers, processing is additionally based on Art. 6(1)(a) GDPR.

The data you transmit is treated strictly confidentially and will not be passed on to third parties. Personio acts as a processor within the meaning of Art. 28 GDPR and is contractually obligated to process the data only on our behalf and in accordance with our instructions.

Further information on data protection at Personio can be found at:
https://www.personio.de/datenschutzerklaerung/

Audio and Video Conferencing

Data Processing
We use, among other things, online conference tools for communication with our customers. The tools we use in detail are listed below. If you communicate with us via video or audio conference over the internet, your personal data will be recorded and processed by us and the provider of the respective conference tool.

The conference tools collect all data that you provide/use to use the tools (e.g. e-mail address and/or your telephone number). In addition, the conference tools process the duration of the conference, beginning and end (time) of participation in the conference, number of participants and other “context information” in connection with the communication process (metadata).

Furthermore, the provider of the tool processes all technical data required for the processing of online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speakers and type of connection.

If content is exchanged, uploaded or otherwise provided within the tool, this is also stored on the servers of the tool providers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards and other information shared while using the service.

Please note that we do not have full influence on the data processing operations of the tools used. Our options depend largely on the corporate policies of the respective provider. For further information on data processing by the conference tools, please refer to the privacy policies of the tools used, which we have listed below this text.

Purpose and Legal Bases
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6(1)(b) GDPR). Furthermore, the use of the tools serves to simplify and accelerate communication with us or our company in general (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Insofar as consent has been requested, the use of the respective tools is based on this consent; consent can be revoked at any time with effect for the future.

Storage Period
The data collected directly by us via the video and conference tools is deleted from our systems as soon as you request its deletion, revoke your consent to storage or the purpose for data storage no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no influence on the storage duration of your data which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.

Conference Tools Used

Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. Details on data processing can be found in the Microsoft Teams privacy policy:
https://privacy.microsoft.com/de-de/privacystatement.

Data Processing Agreement
We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required under data protection law, which ensures that this provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Data protection declaration dean&david Franchise GmbH

Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures below do not state otherwise.
“Personal data” is any information relating to an identified or identifiable natural person.

1. Server log files
You can use our websites without submitting personal data.
Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate interests in ensuring the smooth operation of our website as well as improving our services.

2. Contact & Newsletter

Collection and processing when using the contact form (e.g. inquiries)
When you use the contact form we will only collect your personal data (name, email address, message text) in the scope provided by you. The data processing is for the purpose of making contact. By submitting your message you agree to the processing of your transmitted data. Processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent.You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with your consent up to the withdrawal. We will only use your email address to process your request. Finally your data will be deleted, unless you have agreed to further processing and use.

We do not share personal data with third parties. This does not include a transfer within the dean&david group, which includes all franchisees of dean&david Franchise GmbH. In all cases we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.

Use of your email address for mailing of newsletters
We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes, if you have explicitly agreed to this. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from the distributor.

Your data will be forwarded to a service provider for email marketing in the course of order processing. It will not be forwarded to other third parties.

Your data will be transferred to a third country, which is covered by an adequacy decision by the European Commission.

3. Application form

Collection and processing in the application process (jobs)
It is important to dean&david to ensure the highest possible level of protection of your personal information. All personal data, which are collected and processed by us within the framework of an application, are protected against unauthorized access and manipulation by technical and organizational measures.

Your data will be collected to fill vacancies throughout the group, including dean&david Franchise GmbH and its franchisees. By entering your data, you agree to the use of your data in all companies affiliated with the company.

By submitting your data, you further agree that we will save the applications for a period of 2 years in order to include them in future vacancies. You can revoke this consent at any time with effect for the future and without giving any reason by informing us of your revocation at (jobs@deananddavid.com). In case of a cancellation, we will delete your personal data immediately.

Collection and processing in the application process as a franchisee
It is important to dean&david to ensure the highest possible level of protection of your personal information. All personal data, which are collected and processed by us within the framework of an application, are protected against unauthorized access and manipulation by technical and organizational measures.

Your data will be collected as part of your application as a franchise partner at the dean&david Franchise GmbH. By entering your data, you agree to the use of your data in all companies affiliated with the company.

In addition, you consent to the evaluation of your data by an external service provider, who supports us with the expansion for the location and object search. As part of this evaluation, your application may be automatically rejected on the basis of certain criteria. If this happens, we will inform you and give you the opportunity to comment.

By submitting your data, you further agree that we will save the applications for a period of 2 years in order to consider them as future franchise applicants. You may revoke this consent at any time with future effect without stating reasons, by notifying us of your revocation at (chef-werden@deananddavid.com). In case of a cancellation, we will delete your personal data immediately.

4. Cookies

Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a characteristic character string which allows the browser to be clearly identified when the website is called up again.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Technically necessary cookies
Insofar as no other information is given in the data protection declaration below we use only these technically necessary cookies cookies to make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to be recognised again after a page change.
Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our range of services.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your personal situation.

5. Analysis

Use of Google Analytics
Our website uses the web analysis service Google Analytics from Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you are ordinarily resident in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google responsible for processing your data and for compliance with the applicable data protection legislation. The processing of data serves to analyse this website and its visitors and for marketing and advertising purposes.
Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services to the website operator relating to website and internet use. In this process the following information, inter alia, can be collected: IP address, date and time of the website access, click path, information on the browser and the device you are using, the pages visited, referrer URL (website via which you accessed our website), location data, purchasing activities. The IP address transmitted from your browser within the scope of Google Analytics is not associated with any other data held by Google.

Google Analytics uses technology such as cookies, web storage in the browser and tracking pixels which enable an analysis of your use of the website. The information generated by these regarding your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymisation is activated on this website. Google uses this to shorten your IP address beforehand within Member States of the European Union or in other signatories to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
In accordance with the US-EU Data Protection Agreement, Google has become subject to the “Privacy Shield” and is therefore obliged to observe European data protection laws.
The data processing, particularly the placing of cookies, is carried out with your consent on the basis of Article 6(1)(a) GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You can find more detailed information on the terms and conditions of use and data protection at https://www.google.com/analytics/terms/de.html and/or at https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=de.

6. Plug-Ins

Use of GoogleMaps
Our website uses the function for embedding Google Maps by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
If you are ordinarily resident in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller responsible for your data. Google Ireland Limited is therefore the company affiliated with Google responsible for processing your data and for compliance with the applicable data protection legislation.
This feature visually represents geographical information and interactive maps. Google also collects, processes, and uses data on visitors to the website when they call up pages with embedded Google maps.
Your data may also be transmitted to the USA. In accordance with the US-EU Data Protection Agreement, Google has become subject to the “Privacy Shield” and is therefore obliged to observe European data protection laws.
The data processing, particularly the placing of cookies, is carried out on the basis of Article 6(1)(f) GDPR due to our legitimate interest in the needs-based and targeted design of the website. On grounds relating to your particular situation, you have the right to object at any time to this processing of personal data concerning you and carried out in accordance with Article 6(1)(f) GDPR.
Further information on the data collected and used by Google, your rights and privacy can be found in Google’s privacy policy at
https://www.google.com/privacypolicy.html. You also have the option of changing your settings in the data protection centre, allowing you to administer and protect the data processed by Google.

7. Rights of persons affected and storage duration

Duration of Storage
The data will be stored under consideration of legal retention periods and then deleted after expiration of the period, unless you have not agreed to further processing and use.

Rights of the affected person
If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion, restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing for the purposes of direct marketing, according to art. 21 (1) GDPR.
Contact us at any time. Our contact details can be found in our imprint.

Right to complain to the regulatory authority
You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed legally.

Data Protection Inspectorate:
Landesamt für Datenschutzaufsicht, Postfach 606, 91511 Ansbach, Promenade 27 (Schloss), 91522 Ansbach, Tel.: 0981 53 – 1300, Fax: 0981 53 – 5300, E-Mail: poststelle@lda.bayern.de

Right to object
If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR, you have the right for reasons arising from your particular situation to object at any time to the processing of your data with future effect.
If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise or defence of legal claims.

If personal data is being processed for the purposes of direct advertising, you can object to this at any time by notifying us. If the objection is successful, we will no longer process the personal data for the purposes of direct advertising.

Last update: 27.11.2025